U8D2

Research strategies for operating in an international market.

Discussion

Using the same organization as you used for the first discussion in this unit, complete the following:

  • Determine which strategic options are the most viable for entering and competing in international markets.
  • Identify whether the organization uses a global, transnational, or multi-domestic strategy.
  • Assess what has been tried to date and the degree of success achieved.
  • Make recommendations for the organization going forward.

Your discussion post should be a minimum of 250 words and incorporate at least one scholarly reference along with citations from the required readings.